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INVITATION TO THE 15TH INTERNATIONAL SCIENTIFIC MEETING SM 2010 – STRATEGIC
MANAGEMENT AND DECISION SUPPORT SYSTEMS IN STRATEGIC MANAGEMENT
Dear Friends, dear Colleagues,
Welcome to Subotica and Palic, to the 15th International Scientific Meeting SM
2010 – STRATEGIC MANAGEMENT AND DECISION SUPPORT SYSTEMS IN STRATEGIC
MANAGEMENT, which will be held in the surroundings of Lake Palic. This is the
location that has inspired many authors for the last fourteen years to the
successful scientific and expert work, as well as agreeable rest, leisure and
keeping company. This traditional scientific Meeting increasingly gathers
competent participants from our country and abroad, especially from universities
and faculties with which our Faculty has a developed and diversified scientific
cooperation.
The theme of the Meeting: |
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An organization’s ability to
achieve its strategic goals, first, depends on the capability of the
organization to learn and evolve. Innovation, as well as product, service and
process improvements can be achieved by an individual’s advanced knowledge and
skills, superior information technology and managed processes of the
organization. The aims defined in learning and developments are the
infrastructures and initiators of success, development and growth. Because of
this, in order to achieve its aims of growth and development, the organization
must invest in employees, systems and procedures. There are four main categories
in the context of learning and development perspective: (a) power of the
employees, (b) research and development, (c) motivation and joint efforts and
(d) effectiveness of the information system and communication technology.
Every business activity in any organization consists of a range of processes,
and all of them have the final goal of creating value for the customer and
achieving profit for the organization, in order to grow and develop, to revive
the organization in the long term in the context of strategic management.
Operation processes create value in the short term, as they begin with the
customer’s needs and end with the delivery of goods and/or services. The process
in which new or latent customer needs are investigated, and thereafter products
and services are created to meet those needs is the process of innovation.
Because of this, innovation is one of the most important internal processes of
the organization, and takes place in the second wave of value creation. Today
organizations have competitive advantages in the market because of innovative
products and services, and these processes are an important part of the value
chain. Success is measured by the strategic goals of the organization, and
measures taken for their realization. Therefore, efficiency measurement in
organizations is more and more related to the efficiency and effectiveness of
learning, innovation, research and development processes.
Hoping that you will give significant contribution to the scientific and expert
contents and the social programs by your participation, we cordially invite and
expect you to exchange our experience and knowledge, as well as to keep and
enjoy company with all other participants. |
